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Seminar & Session Descriptions

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Tuesday, September 18th
8:30-9:00

Keate Despain photoOPEN - Keynote 1: Adapt or Die: How Modular Platforms Deliver Breakthrough Services
Introducer: Lars Larsson, Modt AB
Keynote Speaker: Keate Despain, Director of Marketing, Modular Communications Platform Division, Intel Embedded Communications Group

Abstract: Adapt or Die: How Modular Platforms Deliver Breakthrough Services
The growth in Telecom is being driven by revenues coming through new services. The ability to introduce and rapidly scale out infrastructure to support these services is a critical success factors. Most TEMs and Service providers have plans to capitalize on this market evolution by using Modular Platforms based on standards form as a key component of their strategy. How are some of the leading vendors changing the game? What are the key challenges to deploy revenues generating services faster? What are the strategies that are winning in the IP-based services network? Keate Despain, Marketing Manager of the Modular Communications Platform Division at Intel Corporation, will discuss these questions and the continuing growth of new opportunities across the entire supply chain resulting from the move to open standards based modular platforms.

About the Speaker: Keate Despain has been the Director of Marketing for the Modular Communications Platform Division since May of 2006, and has worked at Intel for over 11 years.

Before joining  MCPD, he was on assignment in Shanghai for Intel China establishing and leading the Digital Home Group’s Consumer Electronic focus in APAC. Prior to this assignment in DHG, Keate was a marketing manager in IPD/EIA for seven years. While in Embedded Intel® Architecture Division, he had various responsibilities across Communications Segment Marketing, Software Marketing, Product Marketing and Channel Marketing.

Before joining Intel, Keate was a product marketing engineer in the Cellular Phone Division for Motorola China. Keate has an MBA from Arizona State University and resides in Portland, Oregon.

Intel is the world’s largest chip maker for the computing and communications industries.

9:00-12:00

Tutorial T1A: Introduction to AdvancedTCA
Organizer: Venkataraman Prasannan, RadiSys

Instructors:

Communications Servers Come of Age
Brian Carr, Product Marketing Manager/AdvancedTCA, Motorola

Application-Driven Architecture and Design
Venkataraman Prasannan, Radisys

Thermal Engineering and Validation of AdvancedTCA Shelf
Rajesh Nair, CTO and Founder, Degree Controls (speaking on behalf of CP-TA)

ATCA Power System Design Considerations
Jim Bird, Systems Design Enginee - Power Interface Products Group, Texas Instruments

Creating a Mainstream Market for Open Standards-Based Communications Platforms
James Radley, Principal Architect, Continuous Computing/CP-TA

Creating a Mainstream Market for Open Standards-Based Communications Platforms
Shlomo Pri-Tal, President and Chairman of the Board of CP-TA, Director - Group Technology Office, Motorola Embedded Communications Computing

Intended Audience: Technology managers, telco and enterprise end users, communications equipment designers, applications software developers, systems analysts and integrators, product managers and engineers, product planners, marketing and engineering managers, consultants, design specialists, and design service providers.

Course Description: AdvancedTCA has now come into widespread use as a standard platform for telecommunications applications.  This tutorial provides a basic introduction to an emerging technology that will be a multibillion dollar market within just a few years.  It begins with an overview of AdvancedTCA, the key technology trends, system-level considerations, and industry initiatives.  It then describes major network elements and the AdvancedTCA architectures required to implement them.  Further sections discuss thermal and power design considerations.  A final section deals with how the Communications Platforms Trade Association (CP-TA) is driving the mainstream market by certifying interoperability.  The focus here will be on CP-TA’s initial efforts in addressing thermal, manageability, and fabric issues.  Attendees will learn how AdvancedTCA platforms can help them develop equipment for access, edge, core, data center, security, or transport applications.  The emphasis is on enabling them to make informed decisions about specifying, adopting, implementing, developing, managing, testing, or marketing AdvancedTCA and AdvancedTCA-based products. 

About the Organizer:  Andrew Alleman is Principal System Architect in the Office of the CTO at RadiSys.  He has been involved in embedded systems architecture and design for over 12 years.  Before joining RadiSys, Andrew served as Chief Architect at several network equipment manufacturers, responsible for architecture of next generation broadband services concentration and remote access systems and converged voice and data packet switching systems.  Andrew has also worked on medical imaging systems.  He holds a BSEE from MIT and an MSEE from the University of Washington.

9:00-12:00
Tutorial T1B - Introduction to MicroTCA
Organizer: Stuart Jamieson, Emerson Network Power

“With development budgets cut to the bone, standardized platforms such as MicroTCA will be crucial to the success of many OEMs.”
– Simon Stanley, Light Reading

Instructors:

MicroTCA Hardware Design
Stuart Jamieson, Director of Industry Relations/Architect, Emerson Network Power

An Integrators Guide to the MicroTCA Carrier Hub
Peter Marek, Technical Director & Paul Stevens, Marketing Manager, Advantech

Does MicroTCA Really Scale
Nigel Forrester, MicroTCA Marketing Manager, Motorola Embedded Communications Computing

Application of Packet Processing to MicroTCA
Ian MacMillan, Interphase

Performance, Cost, and Reliability Considerations in a MicroTCA Power System
Per-Johan Wiberg, Ericsson

Intended Audience: Technology managers, communications equipment designers, applications software developers, systems analysts and integrators, product managers, product and marketing engineers, marketing and engineering managers, consultants, design specialists,  design service providers, and sales engineers

Course Description: MicroTCA is a new, small, low-cost, high-performance standard platform that is expected to find wide use in military, defense, telecom, medical, industrial control, and other applications.  This tutorial provides a basic introduction to an emerging technology that will be a multibillion dollar market within just a few years.  It begins with an overview of MicroTCA hardware, emphasizing board characteristics, major components, thermal requirements, and power distribution.   It continues with a discussion of the role of the MicroTCA carrier hub (MCH) and the topologies supported.  It then describes how MicroTCA scales, the levels of redundancy that can be provided, and the impact of high availability middleware.  It goes on to consider packet processing solutions and key applications.  A final section deals with high density power management solutions that can increase density and pack more bandwidth into the same unit area.  Attendees will learn how MicroTCA platforms can help them develop a wide variety of equipment requiring low cost, small size, high performance, high maintainability, and scalability.  The emphasis is on enabling attendees to make informed decisions about specifying, adopting, implementing, developing, managing, testing, or marketing MicroTCA components and MicroTCA-based products. 

About the Organizer: Stuart Jamieson is the Director of Industry Relations/Architect with Emerson Network Power, Embedded Computing, formerly Artesyn Communication Products.   He has over 18 years of experience in hardware, protocols, embedded software, and played a key role in the development of the technology central to Emerson’s bundled networking solutions.   Stuart’s previous positions within Emerson include Director of Business Development, Director of Advanced Technology, and Senior Field Applications Engineer.   He also previously served as the Draft Editor for the PICMG MicroTCA standard.

Stuart graduated from the Heriot-Watt University in 1989 with a 1st Class Honors degree in Electrical and Electronic Engineering and again in 1992 with an IBM-sponsored Master of Philosophy.

9:00-10:20

Session 101: Wireless Systems
Chairperson: Ron Huizen, BittWare

Paper Presenters:

Wireless Application Design Using MicroTCA-Based COTS Hardware and Software Technology
Ron Huizen, BittWare

AdvancedMCs in Wireless Network Platforms
Prasad Kallur, Interphase

High Availability WiMAX - Taking It to the Edge
Clayton Tucker, Motorola

Meeting the Demand for Increased Wireless Backhaul Bandwidth
François LeMaut, AMCC

Developing Wireless Infrastructure Using ATCA and MicroTCA Systems and RapidIO Switches
Devashish Paul, Tundra Semiconductor

Development of a WiMAX AMC BaseBand Processing Card: Hardware and Software Challenges
Tim Summers, Freescale Semiconductor

10:40-12:00

Session 102: HIgh Availability Software
Chairperson: Asif Naseem, GoAhead Software

Paper Presenters:

A Practical guide to ensuring open standards-based high availability of your ATCA platform
Asif Naseem, GoAhead Software

One of the promises of standards like ATCA, Carrier-Grade Linux (CGL) and the Service Availability Forum (SA Forum’s) Hardware Platform Interface is that you can mix and match implementations that adhere to the standards, and everything will work seamlessly. The reality is much more complex. This session will describe the practical realities of integration using a real-world example – integration of GoAhead SelfReliant high availability middleware with Radisys Promentum ATCA chassis and boards.

A Practical Guide to Implementing Open Standards-Based High Availability
Asif Naseem, GoAhead Software

Open SAF Will Be the De-Facto Standard for High Availability
Ross Armstrong, Motorola

Evolving Processor and Software Architectures for High-Availability Systems
Paul Tingey, Wind River

Integrating Management Software for the Carrier Grade Base Platform
Jim Lawrence, Enea

MMX: A Multimedia Call Center for the Deaf Community Using OpenSAF
Marcelo Tapia and Thor Nielsen, Ericsson Enterprise

14:00-14:30

Franck Jouenne photoOPEN - Keynote 2: Alcatel-Lucent IT Platform for telecom applications: building on the experience from a pioneer
Introducer: Shreekant Raivadera, Motorola
Keynote Speaker: Franck Jouenne, Computing Systems & Industrialization Director - CTO Office, Alcatel-Lucent Convergence Business Group

Alcatel-Lucent is committed to network transformation and ATCA is a natural vehicle to reach this target. The company has unparalleled experience having pioneered the first wave of applications delivered since 2005. A larger second wave of applications is currently being moved to ATCA to continue to serve Alcatel-Lucent’s customers with cost-effective solutions delivering simplification, control and innovation.

Abstract: The commoditization of communications services is driving companies throughout the telephony, web and broadcast industries to rethink their business models. To help address these challenges, Alcatel-Lucent has developed a Convergence Platform Strategy: create a common platform based on an open architecture design for all carrier grade telecom functions.

The first phase of the company’s portfolio renovation and network transformation aimed to provide a migration path from legacy, proprietary hardware to open, standards-based platforms that leverage the benefits of the IT industry into the telecom industry. Alcatel-Lucent selected AdvancedTCA® (ATCA®) hardware for this evolution. The company has leveraged the ATCA supplier ecosystem to take advantage of the rapid pace of innovation in the embedded communications computing industry.

Not only has the company achieved its phase one cost targets, but adopting ATCA has improved time-to-market, operating expenditure, reliability, footprint and scalability. For Alcatel-Lucent’s customers, the world’s leading service providers this transition to an open architecture platform design is already reaping rewards.

Volume shipments of Alcatel-Lucent’s first generation of ATCA-based products have been increasing by a magnitude of ten each year since 2005.

As Alcatel-Lucent enters chapter two of the Convergence Platform Strategy, it can quickly leverage new technologies thanks to its adoption of a carrier grade base platform based on open standards. Virtualization, network storage, IP load-balancing and security and a 10 Gbps system fabric are just some of the technologies that will support further cost and footprint reductions while the company continues to enhance performance.

A larger second wave of applications is being moved to the Convergence Platform based on ATCA, enabling Alcatel-Lucent to continue serving its customers with cost-effective solutions delivering simplification, control and innovation.

Keynote outline:

  • Innovation and transformation to address service providers’ challenges
  • The market changes – industries collide in the battle for subscribers
  • Operator strategic service areas and technologies
  • Alcatel-Lucent Convergence Platform Strategy overview
  • Distributing software value across the network
  • Alcatel-Lucent Convergence Platform Strategy and ATCA
  • Leveraging the benefit of IT in telecom
  • History
  • Benefits
  • Feedback from phase one
  • Introduction to phase two
  • New technologies that must be considered

About the Speaker: From March 2005 until the Alcatel-Lucent merger, Franck Jouenne was Platform Product Line Director within the Alcatel Mobile Communication Group, in charge of designing and delivering open IT-based hardware and software platforms to the telecom applications product lines.

Previously, he was responsible for advanced studies in moving mobile core applications from legacy platforms to open standards-based hardware and software.

During eight years in Alcatel Research Labs, Mr. Jouenne held several positions and worked in different areas such as MultiMedia Call Control and the use of IT technology to build telecom applications.

Mr. Jouenne graduated in Electronics from Paris-South (Orsay) University (France) in 1988. He started his career as software engineer in international companies involved in Air Traffic Control and Defense and joined Alcatel in 1993.

14:30-17:00

Tutorial T2A: Best Practices for AdvancedTCA/MicroTCA System Development (sponsored by The Ethernet Alliance)
Organizer: Nigel Forrester, Motorola

Instructors:

Integrated Network Testing
Shahin Sadeghi, Product Marketing Manager, Zarlink Semiconductor

Management Design Considerations for AMCs in ATCA and MicroTCA
Tom Moore, Director of Systems Engineering/Ip Development, Actel

Navigating the Interconnect Maze
Nigel Forrester, Motorola

AdvancedTCA & MicroTCA in Practice - Design Options for Customized Projects
Tom Meyer, Director of Kontron Communications, Kontron

10GBASE-KR: Ready for Prime Time
Brad Booth, President of the Ethernet Alliance and Senior Solution Architect at AMCC

The ATCA Challenge: Enabling Cutting Edge Technology vs. Delivering Probably Behavior
Chandresh Ruparel, Platform Planning Manager, Intel Embedded and Communications Group

Intended Audience: Hardware designers, design engineers, engineering managers, test engineers, communications equipment designers, systems analysts and integrators, consultants, design specialists, and design service providers.

Session Description: AdvancedTCA and MicroTCA are new modular platforms intended for the latest high-bandwidth telecom equipment designs.  Engineers who must actually implement them will encounter many problems during the development stages.  New features include the requirements for board management to provide high availability and maintainability, high-speed interconnect to speed board-to-board communications, high-level systems software to support applications, and integrated test procedures for next-generation networks.

This tutorial will provide expert overviews of all these topics plus practical advice.  The emphasis will be on best practices for board, interconnect, software design and development, and test and integration.  Attendees will have many opportunities to ask questions during the presentations and in an ensuing panel discussion. 

The session will focus on implementing high-performance, high-reliability AdvancedTCA/MicroTCA-compliant systems.  Topics will include system management, interconnect  (emphasizing 10 Gigabit Ethernet), choosing design options for specific applications, using carrier-grade Linux as a base operating system, separating applications from base systems using commercial middleware, and testing in today’s complex telecom environments.

About the Organizer: Sivaprasad Raghavareddy is MicroTCA Technical Marketing Manager for Motorola Embedded Communications Computing.  He has more than 10 years experience working with embedded boards, systems, and networking protocols.  His current responsibilities include managing product proposals, customer relationships, partner product definitions, proof-of-concept development, technical product presentations, and overall interoperability.  Before joining Motorola, he was a Software Manager for Force Computers.  Raghavareddy holds a Masters of Science degree in Computer Science from the Indian Institute of Technology.

14:30-17:00

Tutorial T2B - AdvancedTCA/MicroTCA in Next-Generation IMS Networks
Organizer: Brough Turner, NMS Communications

Instructors:

IMS and the Role of Open Systems
Venkataraman Prasannan, Senior Director of AdvancedTCA Product Line Management, Radisys

Leveraging AdvancedTCA to Optimize IMS
Danny Frydman, VP of R&D, Surf Communication Solutions

ATCA: Open Platform Solutions for Efficient IMS Deployment
Todd Etchieson, Senior Director of the Next Generation Networks Business Unit, Radisys

AdvancedTCA in IMS and Pre-IMS Applications: Trade-offs and Advantages
Brough Turner, NMS Communications

Network Bandwidth Challenges in Tomorrow's Network
Karl Wale, Director of Product Marketing, Continuous Computing

Intended Audience: Hardware designers, design engineers, engineering managers, test engineers, communications equipment designers, systems analysts and integrators, consultants, design specialists, and design service providers.

Course Description: Telecom service providers are rushing to implement next-generation triple-play and quadruple-play networks to deliver integrated voice, data, video, and wireless services to consumers.  Such networks will depend on IMS (Integrated Multimedia Subsystem) to provide the protocols and connection methods that will allow them to handle varied data types and requirements in a convergent manner. 

This tutorial will describe how AdvancedTCA and MicroTCA can provide the foundation for triple-play and quadruple-play networks.  It will focus on describing the IMS architecture and the challenges it poses for both service providers and network equipment manufacturers.  It will show how open platforms lend themselves to IMS deployment and provide the required functional and flexibility for processing multiple data types and implementing features such as fixed-mobile convergence.  It will describe how to use AdvancedTCA and MicroTCA to deliver such IMS requirements as high availability, high performance, and support for rich media content.  A final section will discuss the special features of bandwidth-intensive applications such as IPTV, HDTV, and video-on-demand (VOD).

About the Organizer: Brough Turner is Senior VP/CTO at NMS Communications.  A co-founder of the company, he oversees the evolution of its product technology and architectures. Mr. Turner has a broad business background, and contributes to business strategy and market development at NMS, but his primary focus is on engineering and technology. Mr. Turner previously spent 13 years in engineering and engineering management at Digilab and Block Engineering.  His current interests include mobile video, multimodal applications, and wireless infrastructure.  He writes widely on telecommunications topics in both trade and general business publications and is a frequent speaker at telecom industry events around the world.  He holds a BSEE from MIT.

14:30-17:00

Session 103 - Kontron/Wind River/Schroff Tutorial: Getting Your AdvancedTCA Application off the Ground (sponsored by Kontron, Schroff, and Wind River)
Chairperson: Bart Stuck, CorEdge Networks

What is the reality of standard platform-based system design?  Where do you start?  How do you achieve that first working version?  Leading experts from Schroff, Kontron, and Wind River will show attendees how to take an AdvancedTCA application from conception through operating prototype.  The audience is invited to participate in this interactive session. Special video equipment will allow participants to observe progress through design, dimensioning, configuration, setup, validation, loading of software, and operation.  See what steps it takes to turn your design idea into first-stage hardware based on a standard platform, a basic development system, and off-the-shelf hardware and software components.  Get up-to-speed quickly on this new approach to complex system development!   Don’t get left behind while your competitors move on to faster, more flexible, and more powerful design methods! 

Intended Audience: Hardware designers, design engineers, engineering managers, test engineers, communications equipment designers, systems analysts and integrators, consultants, design specialists, and design service providers.

Instructors:

Stephan Rupp, Senior Systems Architect, Kontron

Martin Traut, Product Manager, Schroff

Paul Tingey, System Architect, , Wind River

About the Organizer: Kontron designs and manufactures standard-based and custom embedded, communications and mobile rugged solutions for OEMs, TEMs, systems integrators, and application providers in a variety of markets. Kontron engineering and manufacturing facilities, located throughout Europe, North America, and Asia-Pacific, work together with streamlined global sales and support services to help customers reduce their time-to-market and gain a competitive advantage.  Kontron’s diverse product portfolio includes: Computer-on-Modules, SBCs/blades, open-modular platforms and systems, HMIs, mobile rugged workstations, and custom capabilities. Kontron is a Premier member of the Intel® Communications Alliance and was awarded 2006 Intel Member of the Year.   www.kontron.com.

About the Instructors:
Dr. Stephan Rupp is Senior Systems Architect for communication solutions at Kontron in Kaufbeuren, Germany. He has significant experience in systems design, systems integration and business development. Before joining Kontron, Dr. Rupp was with Alcatel Network Solutions and Philips Medical Systems. He has a Master’s degree in Electronic Engineering from Saarland University (Saarbrücken, Germany) and a Ph.D in Digital Image Processing from RWTH Aachen University (Aachen, Germany).  Dr. Rupp is also involved in education and ia a published author (http://www.srupp.de).

Dipl. Ing (FH) Martin Traut is Product Manager for Subracks and Systems at Schroff in Straubenhardt, Germany. He has a diploma in Industrial Engineering from the Polytechnic (Fachhochschule) in Karlsruhe.  He has over 15 years experience overseeing several product groups such as cabinets, subracks, and embedded systems. He has long been deeply involved in the standardization of AdvancedTCA technology.

Paul Tingey is a System Architect for Wind River, focusing on standards-based telecommunications technologies and newly emerging technologies such as multicore and virtualization.  He is responsible for supporting and advising customers on Wind River’s Networking Platform technologies. He has previous experience at Force Computers and Radstone Technologies.

About Schroff: For more than 40 years Schroff, a part of the Pentair Technical Products Group, has been a leader in providing reliable protection and solid packaging of electronics.

Based on globally standardized subracks, cases and cabinet systems, Schroff designs and builds complete packaging solutions for embedded systems.

Schroff offers AdvancedTCA and MicroTCA systems in different designs as well as a complete range of accessories such as front panels, blank panels, handles, shelf managers and backplanes.

Based on the experience and know-how of their specialists, Schroff was responsible for the development of the mechanical section of AdvancedTCA and MicroTCA standard.

About Wind River: Wind River is the global leader in Device Software Optimization (DSO). Wind River enables companies to develop, run and manage device software faster, better, at lower cost and more reliably. Wind River platforms are pre-integrated, fully standardized, enterprise-wide development solutions. They reduce effort, cost and risk and optimize quality and reliability at all phases of the device software development process, from concept to deployed product.

19:00-20:30

OPEN - Beer and Pizza Roundtable: What Will It Take to Make Standard Platform-Based Development Succeed?
Chairperson: Bill Blundell, Blundell Consulting

Panelists:

Dharmaraja Rajan, Nortel

Marc Orange, Interpahse

Clayton Tucker, Motorola

Ekkehard Pott, Nokia Siemens Networks

Benoit Morin, Alcatel-Lucent

Will Chu, CorEdge Networks

Wednesday, September 19th
8:30-9:45

Session 201: Software
Chairperson: Steve Machernis, Coverity

Paper Presenters:

Virtualisation - from memory to processor and input output
Bill Blundell, Blundell Consulting

CORBA Across Devices for AdvancedTCA
Victor Giddings, OIS

Static Source Code Analysis: Why Finding Defects Is No Longer Enough
Steve Machernis, Coverity

Highly Available and Scaleable Software Design
Pat Moore, Data Connection Ltd.

Hit the Ground Running When Developing Applications on Network Processors
Gene Juknevicius, GE Fanuc

8:30-9:45

Session 202: Hardware
Chairperson: Andy Turudic, Altera

Paper Presenters:

Achieving Low Power Small Footprint 10GbE
Blaine Kohl, Tehuti Networks

Digital Signal Processing Technology Optimized for Use in AdvancedTCA Systems
Manish Patel, Texas Instruments

What to Look for in Best-in-Class AdvancedMCs
A.G. Karunakaran, GDA Technologies

Fast and Furious: 10-Gigabit AdvancedTCA System Design
Brian Carr, Motorola

MicroTCA systems - more than just mechanics
Christian Ganninger, Schroff

Dataplane Applications Using General Purpose Processor
Chandresh Ruparel, Intel

8:30-9:45

Session 203: COTS Ecosystem (organized by Mountain View Alliance)
Chairperson: Eric Heikkila

Panelists:

Asif Naseem, SA Forum

Stuart Jamieson, CP-TA

Eric Chacron, SCOPE

Brough Turner, PICMG

10:00-11:00

OPEN - Special User Feedback Session (The TEMs Talk Back)
Chairperson: Lars Larsson, Modt AB

Paper Presenters:

Zaheer Allam, Azaire Networks

Eric Chacron, Alcatel-Lucent

Dharmaraja Rajan, Nortel

Timo Jokiaho, Nokia Siemens Networks

11:00-11:30

Anthony Ambrose photoOPEN - Keynote 3: Future of AdvancedTCA - From Today's Deployments to Tomorrow's New Technologies
Introducer: Jürgen Hübner, Boards&Solutions
Keynote Speaker: Anthony Ambrose, Vice President and General Manager - Communications Networks Business, Radisys

Abstract: Advanced Telecommunications Computing Architecture (AdvancedTCA) is having a significant impact on the fast-moving global telecom industry.  Today, service providers are increasingly recognizing – and reaping – the benefits from deploying on open-standards based modular platforms.  How is AdvancedTCA working in today’s real-world environments?  Is it living up to its early highly-touted promise?  What are the key business and technology drivers affecting its future success?  RadiSys VP/GM of Communications Networks Anthony Ambrose will describe how AdvancedTCA is reshaping best practices in the telecom industry.  He will also discuss AdvancedTCA deployment, including specific real-world examples, and its future.  Specific coverage will include how the introduction of 10-Gigabit Ethernet-based platforms is opening up new areas to AdvancedTCA-based equipment.

About the Speaker: Ambrose joined RadiSys last month and brings more than 23 years of engineering, development, sales and marketing experience to the company, as well as deep expertise and market knowledge in the embedded, telecommunications and ATCA markets. In his new role, Ambrose will manage ATCA and core networks products for RadiSys.

Prior to joining RadiSys, Ambrose served as General Manager of the Modular Communications Platform Division (MCPD) at Intel Corporation. In this most recent role at Intel, his organization had the responsibility for communication servers, hardware and software including Intel’s ATCA product portfolio. Ambrose previously led processor marketing and strategy for the enterprise server business, establishing the Xeon processor as a multi billion dollar business. Anthony also has extensive experience in engineering and account management. Ambrose holds a Bachelors of Science in Engineering from Princeton University, graduating Magna cum Laude.

11:30-12:00

Paul Virgo photoOPEN - Keynote 4: Get Out of Your Comfort Zone: Taking MicroTCA Beyond Telecom
Introducer: David Williams, Micro Technology Europe
Keynote Speaker: Paul Virgo, Motorola

Abstract: MicroTCA has the potential to be a key technology beyond its origins in telecommunications. However, military, federal, commercial and industrial organizations have raised concerns about edge connectors, flimsy ejectors, temperature ranges and other issues. These must be addressed before MicroTCA can be adopted in applications such as manned and unmanned military vehicles, commercial transportation, externally located environments

MicroTCA is not alone in targeting these markets. Small, flexible and low cost are pre-requisites of many standard form factors. With PC/104, Computer-on-Modules, SlotCPU, 3U CompactPCI, EPIC, Mini-ITX, MicroATX and many others, the landscape is often confusing. Starting with the relevant application spaces and looking at their technology requirements, this presentation will discusses current initiatives to put MicroTCA through boot camp and make it fit for a wide range of applications.

Keynote Outline:

  • Introduction to the application spaces – telecommunications, military, federal, commercial and industrial
  • Key applications that will drive early adoption
  • Technology requirements; commonality and differences
  • Current PICMG ruggedization initiatives and proposals

About the Speaker: Paul Virgo is the director of marketing responsible for MicroTCA and AdvancedMC’s for Motorola’s Embedded Communications Computing business and has led the market development and launch of these technologies since their inception. 

Virgo joined Motorola in 1998 through the acquisition of Pro-Log, a CompactPCI company, and brings more than 25 years of embedded architecture experience spanning STD Bus, CompactPCI, VME, and MicroTCA to his current role.

Virgo is the author of numerous articles on embedded computers and backplane standards, and has spoken on these subjects at several conferences over the years.  Most recently, he spoke at TechOnLine and Light Reading seminars focused on MicroTCA.

He holds a bachelor’s degree in electrical and electronic engineering from Portsmouth University, United Kingdom.

14:00-15:20

Session 204: Infrastructure (Mechanical, Thermal)
Chairperson: James Radley, Continuous Computing

Paper Presenters:

Designing ATCA Cards for Optimal Thermal Performance
James Radley, Continuous Computing

Ruggedizing the Backplane Interconnects
Michael Seele, HARTING and Peter Schaeffeler, ept

New MicroTCA Backplane and Connector System
Andy Turudic, Altera

It's Getting Hot in Here: AdvancedTCA Thermal Challenges
Brian Carr, Motorola

IPMI: What It Is, What It Does, and Where It Fits in ATCA
Bill Blundell, Blundell Consulting

14:00-15:20

Session 205: Applications
Chairperson: Greg Tiedemann, Mercury Computer

Paper Presenters:

Developing Signaling Solutions Using ATCA
Robin Kent, Adax

ATCA & The Changing World of SMS
Derek Mitchell, Dialogic

Mercury ATCA Ensemble Beam-former Platform
Greg Tiedemann, Mercury Computer

Creating Powerful Low-Cost, Low-Power Wireless ATCA Solutions
Y.J. Kim, Cavium Networks

14:00-15:20

Session 206: Standard Platforms
Chairperson: Gordon Uchenick, OIS

Presenters:

Carrier Grade Linux for AdvancedTCA
Ian Graham, MontaVista Software

Commercial Middleware Solutions Accelerate Telecom Equipment Development
Terry Pearson, ENEA

Multiple Independent Levels of Safety/Security (MILS) Architecture for High-Availability Systems
Gordon Uchenick, OIS

Effective Solution for Dynamic Service Databases
Peter Robinson, AMD and Anton Wolski, Solid Information Technology

15:40-16:30

OPEN - Session 207: Market Research Session
Presenter: Eric Heikkila, Venture Development

Session Description: Venture Development Corporation (VDC) will examine present and future trends for AdvancedTCA and MicroTCA systems, boards, and infrastructure.  Company analyst Eric Heikkila will cover:

    • Merchant backplanes, including the Cube and Pico chassis
    • Basic platforms
    • Merchant blades
    • Compatible cards
    • Integrated platforms

He will identify trends, analyze markets, and recommend strategies.  Topics will include:

    • Forecasts for AdvancedTCA and MicroTCA markets
    • Impact of distribution channels on AdvancedTCA and MicroTCA revenues
    • Vertical markets, including ones outside telecom
    • Software
    • Data transport technology

About the Presenter: Eric Heikkila is a Lead Analyst in and Director of the Embedded Hardware & Systems practice at VDC where he provides program management for multi-client studies on embedded hardware markets. He also supports proprietary research programs in the embedded hardware systems space, including market opportunity assessments, strategic partnership planning, end user analyses, due diligence, pricing programs, and emerging technology opportunity assessments.

In the past Eric has authored VDC market analysis on merchant computer boards for embedded/real-time applications, embedded integrated computer systems, ATCA and MicroTCA, embedded COTS systems in military, aerospace, and defense applications, and multi-core processing in embedded applications.

Eric holds a BS in Electrical Engineering with a minor in Economics from Bucknell University.

About Venture Development Corporation: Venture Development Corporation (VDC), in business since 1971, is a leading source of market research for embedded systems and many applications markets.  The company provides market research, tactical reviews, strategic analysis, and consulting services to technology companies worldwide.  For more information, see www.vdc-corp.com

15:40-16:30

OPEN - Session 208: Economics
Chairperson: Bart Stuck, CorEdge Networks

Presenters:

Cost or Value? Comparing AdvancedTCA Make vs. Buy Decisions
Hermann Berg, Motorola

ATCA and MicroTCA Economics: Reality vs. Target Goals
Bart Stuck, CorEdge Networks

Going Beyond Technology to Maximize the Benefits of Open Standards
Christoph Adam, Motorola

16:30-16:45

Grand Prize Raffle (and Delegate Feedback)

 

 

 

 

 

 

 

 

 

 

 

 

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